Why every business needs a blog and how to start one by Saivian Eric Dalius


So, you want to start a business blog, but where do you even begin?  What should your blog focus on and how the heck can it possibly help your business? asks Saivian Eric Dalius. Read on for tips and tricks to skyrocket business growth through blogging!  We promise that once you’re finished reading this article, all of your business blogging fears will be quelled.

How to start a business blog by Saivian Eric Dalius

When it comes to business blogging, many factors go into what makes a business blog successful.  Your business blog needs to not only look nice and appear professional, but your business blog should also contain relevant content your target audience is looking for.  This means you’ll need to know your business inside and out, as well as stay up-to-date on what’s going on in your niche.  Once you have a firm grasp of these things, it’s time to think about what kind of business blog you want to have.

Types of business blogs

In blogging terms, there are two main types of business blogs.  The first type of business blog is the evergreen business blog.  This business blog contains content that’s relevant for an extended period, typically years.  Evergreen business blogs are perfect for businesses looking to grow their audience over the long term.

The second type of business blog is a deadline business blog.  This business blog contains content that has a set deadline, much like time-sensitive deadlines in the business world.  Deadline business blogs are perfect for businesses looking to grow their audience quickly or who have sudden business needs that require blogging about timely topics.

How to start a business blog in WordPress

Now that you’re familiar with business blogging, it’s time to kick business blogging into high gear!  One of the best ways to start a business blog is by using WordPress.  WordPress is a free content management system that you can use to create business blogs that look amazing and are easy for anyone with internet access to navigate. Here’s how to start a business blog in WordPress:

  1. Start by creating an account on WordPress.com.  You can also create business blogs on WordPress.org, but you’ll need to pay for hosting services, which requires a business credit card (not good if you’re blogging anonymously).  This means that if someone were to find your business blog and check the source code, they could see your business credit card information.

2.  Start a business blog by choosing a business name for your WordPress business blog by Saivian Eric Dalius.  If you’re blogging anonymously, be sure to change the username from “admin” to something else so no one can guess it and take over your business blog!  Additionally, don’t use your business name here, but rather a business name you would like to be associated with. 

3.  Choose a WordPress business theme for your business blog.  There are many business themes available, and some business themes even come with helpful analytics such as traffic information and business advertising services already built-in.

4.  Customize your business blog to make it your own!     Change the business blog background and layout for a seamless look that matches your business branding perfectly.   You can even add business blog widgets to the business blog sidebar.  Widgets are small tools that users can interact with and help them navigate through your business blog.   Popular business blog widgets include business-related Twitter feeds, business-related Facebook feeds, and e-mail subscriptions that allow visitors to sign up for business blog updates via email.

Now that you’ve got business blogging down, it’s time to attract business prospects!  Many business blogs can guide business blogger templates, business blog tips, business blog forums, and business blog outreach.

How to Make an Infographic

According to a recent survey by Forbes, only 24% of companies have made business infographics.  If your business isn’t using business infographics as part of your business blogging strategy, it’s time to get started! Making business infographics is super easy and takes less than 30 minutes, depending on how complex you want your business infographics to be.

Step #1: Pick a Topic

The first thing you’ll need to do is pick a business infographic topic.  This business infographic should relate to your business blog and business blogging business, or at least have something to do with it!  For example, if your business blog is about business marketing, you might create a business infographic on the business topic of social media.  You can also choose to make business infographics that focus on business facts and business statistics — these are super popular!

Step #2: Create an Infographic Business Idea List

Before you start creating business infographics, it’s a good idea to make business infographic ideas.  The business infographic ideas will have all of the business infographics topics you can choose from, so write down as many business infographic ideas as you want!

Once you have business infographic ideas, it’s time to narrow them down.  Choose a business infographic topic and start making connections between businesses.  Your business infographics should be directly related to your targeted business audience, so make business connections until you land on a business infographic idea that makes sense.

Once you have your design selected. Start filling in the business facts and business statistics related to your business infographic idea. 

Step #3: Optimize Your Business Infographics for SEO

Before you share business infographics on social media and business sites, it’s important to optimize business infographics for business.  In other words, the business now!  To optimize business infographics for business, be sure to include business in the title of your business infographic. On top of your business infographic, and below your business infographic.

Once you have optimized business infographics for business SEO, it’s time to share them out on social media!  Start by linking back to your blog post about how to make an infographic.